Lululemon Athletica was founded with the goal of providing active individuals stylish workout clothing options that didn't take away from their exercise practice. This brand prides itself in its ability to offer consumers fashion friendly active wear that maximizes comfort and ease of movement.
The Lululemon Athletica Story
For 20 years, the founder of Lululemon Athletica, a man by the name Chip Wilson, enjoyed engaging in rough, extreme outdoor sports including surfing, skating, and snowboarding. Seeking a change of activity, Wilson tried one of the many yoga classes in and around his Vancouver area and was stunned at how enjoyable the entire experience was. He was so moved by the yoga class that he decided to take his new found interest to new heights. Wilson started developing yoga clothing in his store where he hosted yoga lessons at night to help get by on daily bills. The man developed a smart line of workout clothing made from world class fabrics that wouldn't resist the movements and motions needed to create the intricate poses of the yoga discipline. He sold these designs on a small scale to locals and the Lululemon Athletica brand was born. Now, years after those first few baby steps, Lululemon has become one of the biggest names in the active wear industry, offering consumers smart clothing solutions that don't only foster physical activity but also provide a fashion forward look, no matter what the sport.
Lululemon Athletica Today
Lululemon Athletica enjoys a position close to many of the other sports and active wear brand heavy weights in the market including Nike, Adidas, and Under Armour. This brand has been making leaps and bounds in the world of yoga apparel, being one of the few that caters specifically to yoga enthusiasts. Lululemon has multiple retail outlets across the globe and is also available for purchase online. Make sure you get the best out of your yoga practice by purchasing a pair of Lululemon workout clothes today.